wet n wild Impossible Primer Stick, Enriched with Gooseberry & Jeju Blossom for a Brightening Durable Makeup Base, Vegan & Cruelty-Free-Clear
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wet n wild Impossible Primer Stick, Enriched with Gooseberry & Jeju Blossom for a Brightening Durable Makeup Base, Vegan & Cruelty-Free-Clear

4.3/5
Product ID: 270849554
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Details

  • Brand
    wet n wild
  • Product Benefits
    Color
  • Coverage
    Medium
  • Item Form
    Gel
  • Skin Type
    Oily
🌸Brightening Extracts
🐰Cruelty-Free
💧Hydrating Formula

Description

✨ Elevate Your Glow Game!

  • NATURAL GLOW - Infused with Gooseberry and Jeju Blossom for radiant skin.
  • FLAWLESS BASE - Achieve a perfect canvas for your makeup routine.
  • DEEP HYDRATION - Keeps skin moisturized and calm, even under makeup.
  • ETHICALLY MADE - Feel good about your beauty choices with cruelty-free products.
  • MATTE PERFECTION - Smooths complexion and blurs imperfections effortlessly.

The wet n wild Prime Focus Impossible Primer is a versatile makeup base that hydrates, brightens, and smooths your skin for a flawless finish. With skin-loving ingredients and a commitment to cruelty-free practices, this primer is perfect for both everyday wear and creative looks.

Have a Question? See What Others Asked

Can you use it as eye primer?
Is this pearlescent? Like micro iridescent? The packing seems like it would be
This is a water based primer, correct?
Is this a water-based primer?

Reviews

4.3

All from verified purchases

L**E

“Do it all” affordable primer!

**Update: I’ve purchased this primer 3 times now! I love it! It worked well for the hot summer when I was more oily. Now that it’s cooling off and my skin is a bit more dry, it’s still fantastic. It performs better on my dry areas than I initially thought it would! I’ve pushed aside all my high end primers for this! I’ve found it’s most similar to urban decay all nighter primer when comparing it to high end primers.**Original review:Where do I even begin with this primer lol. So someone mentioned in the reviews it compares to tatcha liquid silk canvas, which I absolutely love, but is very expensive! When I read the review I thought that was too good to be true. Well I ordered the primer anyway to give it a try. When it first got it I didn’t think much of it, it sat in my overloaded makeup drawer for a while. I eventually pulled it out and to my surprise the consistency is a little odd. It is kinda thick-ish when it comes out of the tube. It also isn’t the typical silicone primer like I’m used to. I didn’t realize until I was wearing the primer how much better my makeup and skin looked. I looked in the mirror outside in the middle of the day in natural light and then realized this was a darn good primer! Now of course it’s no miracle, my pores are problematic, but I noticed a big difference! I don’t think it’s quite as good as tatcha BUT its definitely comparable and at a fraction of the cost! It’s my favorite drugstore primer now. I’ve tried most of them: baby skin, nyx, maybelline, revlon, L’Oréal, other wet n wild ones, Malani, too many to remember and name. I have combination skin with a very oily t zone but dry between my brows and cheeks. I am 32 years old with some fine lines, large pores and texture. This primer does a really great job! It doesn’t dry my skin out and definitely helps to hide pores and fine lines. It helped with the wear of my makeup and it didn’t rub off on my mask as much as normal. I have used it with both powder (fenty powder foundation) and liquid (makeup forever HD & nyx can’t stop won’t stop) foundations and it works well with both! It did help to control my oily t zone while not making my dry areas worse. I don’t know what they did to make this primer work for both oily and dry areas but it does the job! I wouldn’t go as far to say it’s hydrating like the nyx marshmallow primer, but it does give some light hydration. It definitely doesn’t dry me out and does help with dry flaky skin. If your skin is superrrr dry and you are looking for a really hydrating primer there’s probably better options like nyx hydro touch and nyx marshmallow primers. If you have normal dry, dry-combo, combo, oily, oily-combo try this! Everyone’s skin is different though. What works for me may or may not work for someone else! I think it’s good for all ages as well. My teen step daughter loves it and she has very acne prone normal to dry skin. My mom loves it and has mature combo skin. Honestly for the price you can’t go wrong. Sure there’s high end primers that beat it, but I will switch to this for now because of the price. I will probably repurchase too!

S**E

Good n Cheap

Bought this as an inexpensive primer to keep in my desk for when I need to do my makeup at work. Works great, Blurs pores. Doesn't get cakey. Helps foundation glide on. Is it the best primer I ever tried, no but is it a dang good primer for the price, absolutely.

J**S

Might work for you

If you wear light Foundation or tinted makeup this would work. It made my skin soft and smooth BUT I got this for an upcoming event where I need full coverage Foundation, this doesn't work. When I used my usual light Foundation it covered, eith full covered it caused it be be blotty and uneven. Doesn't have smell and overall it was nice.

J**E

Feels great on skin

This is an inexpensive make up product that I could not live without! It literally glides over your skin with just a small amount. It is a great primer for the Wet and the tinted moisture cream. My skin is slightly live tone and I still wear the fair. At 75, make up foundation, tends to clog in wrinkles! This make up looks fresh and by using the primer - no longer fills in wrinkles! Great for any age. Apply with a light hand.

C**R

Ok light moisturizer for before makeup application.

I bought this primer because I needed something to make my makeup set better, create a smooth surface and cover pores. I didn't feel this product did any of that. My pores were just as visible and my makeup didn't set any better. What I did like was the feeling of it going on and the feel of my skin after application. I feel it is more of a light moisturizer than a primer. Since it didn't blur or minimize anything it's not really to use solo and it had no benefit on how my make up went on or stayed on and although it did not make my face more oily it did not make it less oily in T zone areas as day wore on. I probably will use it as more of moisturizer before make up when my skin is dry. I did like the consistency even though it had an odd application feeling at first but a cool fresh feeling after applying. It did have a somewhat matte affect but my origins moisturizer does the same but better. All in all I would use as pre makeup light moisturizer instead of primer. Ok for the money if looking toward moisturizer. I only applied in am and am not sure if putting it on at bedtime would encourage break outs or not. Definitely pre makeup moisturizer.

C**E

Love

Favorite primer! It smells like coconut and leaves my fave super soft before makeup. Has a matte finish.

J**O

Great value for money

Easy to use went on smooth looks great lightweight would buy again

M**R

Very thick and pills

I don't understand all the good reviews. This primer goes on thick and when you spread it out, the edges turn white and start pilling. I have only used this without makeup since the product description says it blurs pores and hydrates. The positive effects only lasted about a few hours. The primer was pilling on my chin and around my lips.I was looking for a cheap primer for days that I don't wear makeup, but this is not it. I was better off not even applying this.

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Received my product in pristine condition. Great service overall.

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Anita G.

Good experience, but the tracking updates could be better.

2 months ago

Fatima A.

Best international shipping I've ever tried. Worth every penny!

3 days ago

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